Agenda

8:30am–8:45am Opening Remarks
8:45am–9:30am

The Power of Targeted Print (keynote address)

9:30am–10:15am

Smart Mail: Keeping Pace With Direct Mail Trends

10:15am–11:00am Break
11:00am–11:45am

Session #1: Personalized Printing’s Payback

11:00am–11:45am

Session #2: Signs that Speak

11:45am–1:15pm Lunch
1:15pm–2:00pm

Session #3: Sustainable Paper Trail: From Mill to Mailbox

1:15pm–2:00pm

Session #4: Production Efficiency: On Budget, On Time

2:00pm–2:15pm Break
2:15pm–3:00pm

Session #5: Colour Perfect: G7 and Predictable Print

2:15pm–3:00pm

Session #6: Media Buying: Predicting Print’s Path

3:00pm–3:15pm Break
3:15–4:00pm

Strategic Social Media

4:00pm–4:15pm Closing Remarks
4:15pm–6:00pm Cocktail Reception

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